Nmims 1 sem June 2025 Solved Assignments

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Business Communication

Jun 2025 Examination

 

 

PLEASE NOTE:  This assignment is application based, you have to apply what you have learnt in this subject into real life scenario. You will find most of the information through internet search and the remaining from your common sense. None of the answers appear directly in the textbook chapters but are based on the content in the chapter

Q1. Imagine you are a marketing manager for a new Indian fitness app called “FitIndia.” You aim to create a persuasive message to motivate young adults to adopt a healthier lifestyle. How would you craft your message to resonate with this target audience? (10 Marks)

Ans 1.

Introduction

Maintaining a healthy lifestyle in the digital era presents difficulties for young people who typically balance social, occupational, and educational obligations.  Unhealthy eating patterns, a sedentary lifestyle, and stress have all contributed to the rise of lifestyle-related disorders including diabetes, hypertension, and obesity.  FitIndia is a ground-breaking fitness app meant to make exercise accessible, interesting, and sustainable after realizing this demand.  FitIndia provides tailored exercise solutions that match individual goals—whether they be weight loss, muscle gain, or general wellness by using

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Q2A. A multinational company in India with a diverse workforce recognizes the importance of inclusivity and respect in its business communication. The company aims to create a cohesive work environment where employees from all backgrounds feel valued and understood.To achieve this, the management wants to implement a strategy for using bias-free language that considers the regional and linguistic diversity of its employees.

Propose a comprehensive strategy for using bias-free language in this multicultural business environment to promote inclusivity and respect. (5 Marks)

Ans 2A.

Introduction

Operating in India, a multinational firm has to acknowledge the variety of its employees—people from several language, cultural, and regional origins.  Good company communication should be inclusive and respectful, so making sure every employee feels appreciated and heard.  Encouragement of a good work culture, minimising misunderstandings, and a feeling of belonging all depend on using bias- free language.  The approach should center on eradicating preconceptions, avoiding

Q2B. The marketing team at a company is struggling to keep up with the changing landscape of social media. They are using outdated methods and are not effectively engaging with stakeholders. The team is also not using social media to its full potential to inform, persuade, or build relationships. The CEO has called a meeting to discuss how the team can better adapt to the changing landscape of social media. Evaluate the impact of social networks on business communication and how they have transformed interactions with stakeholders?  (5 Marks)

Ans 2B.

Introduction

The fast development of social media has changed the way companies engage with the public, employees, investors, and customers among other stakeholders.  In a world first of digital nature, conventional marketing and communication techniques are insufficient.  Real-time participation, brand building, and customer relationship management all find a dynamic forum in social networks.  Companies who try to ignore these developments run the danger of becoming irrelevant, though.

Financial Accounting

Jun 2025 Examination

 

 

PLEASE NOTE:  This assignment is application based, you have to apply what you have learnt in this subject into real life scenario. You will find most of the information through internet search and the remaining from your common sense. None of the answers appear directly in the textbook chapters but are based on the content in the chapter

Q1. Financial Analysis of AlphaEx Ltd.

You are given the following partial financial information for AlphaEx Ltd. for the year ended March 31, 2024:

Required:

  1. Compute the Cost of Goods Sold (COGS) and Gross Profit for the year ended March 31, 2024. (2 Marks)
  2. Prepare the Income Statement (from Net Sales down to Net Income) for the year ended March 31, 2024. Clearly show each line item, including your calculations for Cost of Goods Sold, Gross Profit, Operating Income, and Net Income after tax. (3 Marks)
  3. Calculate the ending Retained Earnings on March 31, 2024, after the company closes its Net Income into Retained Earnings. Show your computation step by step. (2 Marks)
  4. Using the year-end balances, compute and interpret two financial ratios—for example, the Current Ratio and the Debt-to-Equity Ratio. In a brief paragraph, discuss what these ratios indicate about AlphaEx Ltd.’s liquidity and long-term solvency. (3 Marks)

Total Marks: 10

  1. Income Statement (Partially Reported)
Item Amount (₹)
Net Sales 9,00,000
Beginning Inventory (April 1, 2023) 60,000
Net Purchases 3,20,000
Ending Inventory (March 31, 2024) 50,000
Operating Expenses (excluding depreciation) 1,40,000
Depreciation Expense 30,000
Interest Expense 20,000
Income Tax Rate 25%

 

  1. Balance Sheet (Selected Items as at March 31, 2024)
Item Amount (₹)
Cash & Cash Equivalents 1,00,000
Accounts Receivable 80,000
Inventory 50,000
Property, Plant & Equipment (net) 4,00,000
Accounts Payable 40,000
Long-Term Debt 2,00,000
Common Stock 1,50,000
Retained Earnings (at the beginning) 80,000

 

Ans 1.

Introduction

Understanding the performance, stability, and future development prospects of a company depends critically on knowledge of financial analysis.  Examining financial statements—including the balance sheet and income statement—helps one evaluate profitability, liquidity, and financial situation.  Financial analysis helps companies decide strategically, control spending, and increase operational effectiveness.  These assessments help stakeholders and investors ascertain whether making investments in a firm is feasible.  Debt-to—equity ratios and current ratios help one understand financial risk and liquidity.  Examining income, expenses, assets, and liabilities helps businesses to see areas of strength and weakness.  This procedure guarantees

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Q2A. A mid-sized manufacturing company has suffered significant losses over the past two years, casting doubt on its ability to continue as a going concern. Critically examine how the concept of going concern influences the accounting process in such a situation. In your analysis, discuss the ethical and professional judgments an accountant must make when deciding whether the business should continue applying going concern assumptions in its financial statements. (5 Marks)

Ans 2A.

Introduction

The going concern concept in accounting states that a corporation will always operate. If a company is losing money, its survival is questioned. Accountants must determine whether the going concern assumption is still valid and present the business’s financial status. This hypothesis hurts financial transparency, liability recognition, and asset value. Financial reporting accountability and transparency rely on ethical and professional judgement. Accountants must assess legal and financial factors before using the going concern

Q2B. Financial accounting is based on fundamental principles and assumptions that guide the preparation of financial statements. However, with the rapid advancement of technology and the increasing complexity of modern business transactions, some argue that traditional accounting frameworks may no longer be sufficient. Critically evaluate the relevance of traditional financial accounting principles (such as the historical cost principle, accrual basis, and consistency) in today’s business environment. In your response, analyze potential modifications or alternative approaches that could enhance financial reporting accuracy and decision-making for stakeholders. (5 Marks)

Ans 2B.

Introduction

Fundamental principles in financial accounting promote uniformity, comparability, and dependability in financial reporting. Accounting concepts including historical cost, accrual basis, and consistency have long governed financial statement creation. Traditional frameworks struggle to fulfil current company demands due to technology, globalisation, and complicated financial operations. Traditional accounting procedures must be updated to include digital assets, fair value accounting, and real-time reporting. This conversation questions established accounting concepts and examines alternative methods that improve financial reporting

Marketing Management

Jun 2025 Examination

 

 

PLEASE NOTE:  This assignment is application based, you have to apply what you have learnt in this subject into real life scenario. You will find most of the information through internet search and the remaining from your common sense. None of the answers appear directly in the textbook chapters but are based on the content in the chapter

Q1. A premium home appliance brand, CoolCasa, has been facing stagnating sales despite offering high-quality, durable, and technologically advanced products. Market research indicates that younger consumers, particularly millennials and Gen Z, prefer smart, connected appliances but also focus on affordability, brand experience, and sustainability. The company’s traditional marketing approach, which emphasizes product durability and engineering excellence, seems less appealing to this segment. Question:

Based on consumer behavior principles, evaluate what key factors should CoolCasa consider to realign its marketing strategy and better appeal to younger buyers? (10 Marks)

Ans 1.

Introduction

Premium home appliance brand CoolCasa has stagnate sales while providing technologically innovative, high-quality, lasting goods.  Emphasizing durability and engineering superiority, the company’s conventional marketing strategy seems to be out of line for younger consumers—especially millennials and Gen Z.  These consumers give smart, connected appliances that provide ease, affordability, sustainability, and an interesting brand experience top priority.  Driven by digital revolution, sustainability issues, and

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Q2A.  FreshBite Foods, a mid-sized packaged snacks brand in India, has noticed a decline in sales of its traditional fried chips among urban consumers. Market research suggests that health-conscious millennials and Gen Z consumers prefer baked, organic, or low-fat alternatives. FreshBite’s management is considering launching a new line of healthy snacks but is unsure how to understand and influence consumer buying behavior effectively.

Question:

Based on the given scenario, analyze the key factors influencing consumer buying behavior that FreshBite Foods should consider before launching its new healthy snack line. (5 Marks)

Ans 3A.

Introduction

FreshBite Foods, a mid-sized packaged snacks brand in India, has observed a decline in sales of its traditional fried chips among urban consumers. Millennials and Gen Z, who form a significant portion of the urban market, are shifting towards healthier snack alternatives, such as baked, organic, or low-fat options. This changing consumer preference is driven by increasing awareness of health and wellness, dietary consciousness, and a preference for clean-

Q2B. GlowCare, a new skincare startup in India, has launched a premium herbal face cream targeting young professionals. Despite high-quality ingredients and dermatologist endorsements, the product is struggling to gain traction in the market. Competitors with well-established brands dominate consumer trust, and many potential customers perceive GlowCare’s product as expensive. The management is now exploring ways to enhance customer value and improve brand positioning.

Question: Based on the given scenario, apply marketing principles to show how GlowCare can build customer value through its product, service, and brand strategies to gain a competitive edge.  (5 Marks)

Ans 2.

Introduction

GlowCare, a new skincare startup in India, is facing challenges in gaining traction despite offering a high-quality herbal face cream endorsed by dermatologists. The market is dominated by well-established competitors with strong brand loyalty and consumer trust. Additionally, many potential customers perceive GlowCare’s product as expensive, making it difficult to encourage trial and conversion. To overcome these challenges, GlowCare must enhance

Micro Economics & Macro Economics

Jun 2025 Examination

 

 

PLEASE NOTE:  This assignment is application based, you have to apply what you have learnt in this subject into real life scenario. You will find most of the information through internet search and the remaining from your common sense. None of the answers appear directly in the textbook chapters but are based on the content in the chapter

Q1. Rohan owns a local organic farming business that supplies fresh fruits and vegetables to supermarkets and online grocery platforms. Recently, he has seen an increase in demand due to rising consumer preference for organic produce. However, he is struggling to increase supply due to challenges such as unpredictable weather conditions, high labor costs, rising transportation expenses, and government farming regulations. As an agricultural consultant, analyze the concept of supply and its determining factors to help Rohan expand his business. (10 Marks)

Ans 1.

Introduction

A basic economic idea, supply shapes the availability of products and services in a market.  It describes the quantity of a good producers are ready and able to present at several price points during a designated period.  Changing consumer tastes have driven demand for fresh, chemical-free food at Rohan’s organic agricultural company.  Meeting this increasing demand is difficult, though, given supply-side factors include erratic weather, high labor costs, shipping costs, and regulatory rules.  Analyzing the main elements affecting supply, the function of market forces, and ways to get beyond these

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Q2A. Aarav owns a chain of fast-food restaurants that specializes in gourmet burgers. Recently, he noticed that when he increased the price of his signature burger by 10%, sales dropped significantly. However, when he increased the price of soft drinks by 15%, there was little to no impact on sales. Aarav is now trying to understand how price changes affect demand for different products in his restaurant and how he can use this information to make better pricing decisions. As a business consultant, analyze the concept of price elasticity of demand and recommend pricing strategies that Aarav can use to maximize revenue without losing customers.  (5 Marks)

Ans 2A.

Introduction

Price elasticity of demand (PED) measures how the quantity demanded of a product responds to changes in its price. Aarav’s experience with his fast-food restaurant highlights that different products have varying levels of price sensitivity. While a 10% increase in burger prices led to a significant drop in sales, a 15% rise in soft drink prices had little impact on demand. Understanding PED can help Aarav make informed pricing decisions, optimize revenue, and balance customer

 

Q2B. Neha, a young professional, recently received a promotion with a significant salary hike. Excited about her increased income, she decides to upgrade her lifestyle by purchasing premium organic food products, high-end fashion brands, and a gym membership. However, she also notices that some of her colleagues, despite their higher incomes, continue buying budget-friendly brands and prefer saving rather than increasing their spending. As an economist, analyze the impact of the income effect on Neha’s consumption choices. In your response explain the concept of the income effect and how changes in income influence consumer demand for normal goods, inferior goods, and luxury goods. (5 Marks)

Ans 2B.

Introduction

The income effect is the way that variations in a consumer’s income affect their purchase behavior.  Neha decides to change her way of living by buying luxury goods and services as she gets a pay raise.  Some of her colleagues, though paid more, nonetheless spend carefully on reasonably priced goods.  Economic elements such normal goods, inferior products, and luxury items help to explain this variation in behavior.  Examining these consumption trends clarifies the different effect of income

Organizational Behavior

Jun 2025 Examination

 

 

PLEASE NOTE:  This assignment is application based, you have to apply what you have learnt in this subject into real life scenario. You will find most of the information through internet search and the remaining from your common sense. None of the answers appear directly in the textbook chapters but are based on the content in the chapter

Q1. Rahul is a young entrepreneur who recently started a tech startup for educational apps. He is imaginative and often comes up with innovative ideas, but his plans lack detail and structure. His team appreciates his enthusiasm and collaborative approach, but he struggles to give critical feedback. During a product launch, Rahul became anxious about meeting expectations, which affected his decision-making under pressure. Despite these challenges, his curiosity and willingness to learn keep him motivated. He realizes he needs to improve his leadership skills to grow his startup.

Question: Using the Big Five Model of Personality, evaluate Rahul’s personality traits and their impact on his effectiveness as a leader. Suggest strategies to enhance his leadership style while leveraging his strengths. How can he engage his team more effectively? (10 Marks)

Ans 1.

Introduction

Success in entrepreneurial businesses, especially in the fast-paced world of technology startups, is much influenced by good leadership.  Rahul is a young entrepreneur in the educational tech sector with several traits that define him as a creative and passionate leader.  But his lack of organized preparation, trouble giving critical comments, and nervousness under duress create obstacles for properly running his team.  Rahul’s personality may be evaluated using the helpful framework provided by the Big Five Personality Traits—Openness, Conscientiousness, Extraversion, Agreeableness, and Neuroticism—which also help one to grasp how these elements affect his leadership efficacy.  Rahul can strengthen his leadership abilities, increase team involvement, and propel his company toward steady

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Q2A. Nisha is a talented graphic designer working at a marketing agency. She recently discovered that her colleague, who has similar qualifications and experience, receives a higher salary despite having a comparable workload. This realization has left Nisha feeling demotivated and less enthusiastic about her projects. She starts putting in less effort and avoids taking on additional responsibilities, as she feels her contributions are not being valued equally.

Question: Using Equity Theory of Motivation, analyze Nisha’s reaction to the pay disparity. How can her manager address this situation to restore her motivation and productivity? (5 Marks)

Ans 2A.

Introduction

Equity Theory of Motivation, proposed by John Stacey Adams, explains how individuals perceive fairness in the workplace and how these perceptions influence their motivation and productivity. Nisha, a talented graphic designer, feels demotivated upon learning that her colleague, with similar qualifications and workload, receives a higher salary. This perceived inequity leads to dissatisfaction, reduced effort, and a lack of willingness to take on additional responsibilities. Understanding Nisha’s reaction through the lens of Equity Theory can help her manager

 

Q2B. Amit and Priya, two senior project managers in a consulting firm, frequently disagree on project execution strategies. Amit prefers a structured, process-driven approach, while Priya values flexibility and adaptability. Their ongoing conflicts are delaying project timelines and creating tension within the team. The manager notices this issue and wants to intervene.

Question: Analyze the nature of the conflict between Amit and Priya using Conflict Management Techniques. Which technique would be most effective in resolving their conflict, and why? Justify your answer with logical reasoning.  (5 Marks)

Ans 2B.

Introduction

Different work styles, priorities, and decision-making methods can all lead to workplace strife.  In the instance of Amit and Priya, two top project managers in a consulting company, their divergent opinions on project execution techniques cause conflict that delays project deadlines.  Priya’s emphasis on adaptability and flexibility runs counter to Amit’s taste for a

Quantitative Methods – I

Jun 2025 Examination

 

 

PLEASE NOTE:  This assignment is application based, you have to apply what you have learnt in this subject into real life scenario. You will find most of the information through internet search and the remaining from your common sense. None of the answers appear directly in the textbook chapters but are based on the content in the chapter

Q1. From a large batch of batteries, a sample of size 50 is drawn. The average lifespan of the batteries is 1200 hours with a standard deviation of 200 hours.

  1. Find the probability that the mean lifespan of the sample is less than 1150 hours. (3 Marks)
  2. Calculate the 95% confidence interval for the sample mean lifespan. (4 Marks)
  3. Discuss the effect of increasing the sample size to 100 on the standard error and the probability calculation. (3 Marks)

(10 Marks)

Ans 1.

Introduction

Analyzing actual facts and making wise conclusions depend much on statistical techniques.  Interpreting data and grasping differences in various processes depend on quantitative techniques, especially inferential statistics and probability theory.  In this regard, companies and researchers regularly deal with sampling methods to project population values.  Analyzing the lifetime of batteries utilizing statistical techniques including probability computations, confidence intervals, and standard error analysis is the presented challenge.  These techniques allow

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Q2A. A deck of cards contains 10 red and 6 black cards. If two cards are randomly drawn without replacement, what is the probability that both cards drawn are black?

What is the probability that at least one of the two cards drawn is red?   Total 5 Marks

Ans 2A.

Introduction

Business decision-making depends much on probability since it helps companies evaluate risks, project future results, and maximize processes. To project uncertainty in market trends, financial investments, and quality control procedures, businesses turn to probability models. Knowing probability helps companies to make data-driven decisions, lower possible losses, and increase efficiency. Probability offers a methodical strategy to handle uncertainty and improve strategic planning whether one is forecasting consumer demand, inventory control, or sales pattern

Q2B. A milling machine is set to produce rods that have an average length of 15.00 cm. The machine is known to have a standard deviation () of 0.3 cm. The customer specifies the rod length to be within 14.80 cm and 15.20 cm. What is the acceptance percentage given the setting and age of the machine (age determines the standard deviation)? (5 Marks)

Ans 2B.

Introduction

Essential tools in statistical analysis, confidence intervals offer a range within which a population parameter is probably to lie.  Confidence intervals are used by companies, academics, and legislators to guide judgments grounded on sample data.  Organizations can lower uncertainty in forecasting, quality control, and performance assessment by approximating population characteristics with a given degree of confidence.  In many different domains,