A CASE STUDY ON ESSENTIALS TO ACHEIVE EARLY BREAK EVEN IN RETAIL INDUSTRY

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PAGES- 71

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TABLE OF CONTENTS

INTRODUCTION.. 6

INDUSTRY PROFILE. 15

COMPANY PROFILE. 17

PROBLEM STATEMENT. 29

OBJECTIVES. 30

IMPORTANCE  OF THE STUDY. 32

LITERATURE REVIEW… 32

APPLICATION AND BENEFITS. 38

Application of Break-even Analysis. 39

RESEARCH METHODOLOGY. 43

TOOLS & TECHNOLOGY USED.. 45

DATA ANALYSIS & INTERPRETATION.. 47

ESSENTIALS TO ACHIEVE EARLY BREAK EVEN.. 51

CALCULATIONS, ASSUMPTIONS AND INTERPRETATION.. 55

LIMITATION OF THE STUDY. 65

BIBLOGRAPHY. 65

 

 

 

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