COMPREHENSIVE STUDY OF INTERNET BANKING SERVICES

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TABLE OF CONTENTS

  1. INTRODUCTION.. 5

1.1 The State Bank of India. 6

1.2. Internet Banking. 7

1.3. Motivation for Research. 8

1.4. Objective of the study. 8

1.5. Problem Definition. 8

  1. LITERATURE REVIEW… 10

2.1. Background of Internet Banking. 10

2.2. E-Commerce and Internet Banking in Asian countries. 14

2.3. Advantages of Internet Banking. 16

2.4. What is Internet Banking Service?. 18

2.5. E-Commerce and Internet Banking in India. 19

2.5.1. Evolution of Internet Banking In India. 20

2.5.2. Internet for the Ordinary Citizen – India. 21

2.6. Customers- How do they perceive Internet Banking?. 23

  1. RESEARCH METHODOLGY.. 25

3.1. Introduction. 25

3.2. Research Methodology and Research Process. 26

3.3 Philosophical Approach to Research. 28

3.4 Research Strategies. 30

3.5 Method. 31

3.5.1 Qualitative or Quantitative Approach??. 31

3.5.2 Primary data. 31

3.5.3 Secondary data. 34

3.6 Research Suitability. 36

3.6.1 Research’s Suitability. 36

3.6.2. Suitability for Researcher’s position for research. 36

3.6.3. Originality. 36

  1. FIDINDGS AND DISCUSSION.. 37

4.1. Process of the Interview.. 37

4.2. Questions – Bank Managers. 37

4.2.Questionnaire. 46

  1. Analysis and Discussion. 55

5.1.Discussion. 55

  1. Recommendations. 62
  2. Conclusion. 66
  3. Reflection. 68

8.1. THE MBA DECISION.. 68

8.2 Dissertation: A real time project 70

8.3 Change and Improvement 71

8.4 Future prospects. 71

  1. References. 72
  2. Appendixes. 79

10.1. Appendix 1 – Kolb’s Learning cycle. 79

10.3 Appendix. II 80

10.3 Appendix – III Questionnaire. 81

10.4 Appendix IV   (http://www.internetworldstats.com/asia.htm) 85

 

 

 

 

 

 

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